About Us

David Keene

David Keene is a publishing and multi-platform content team leader with extensive business development, content marketing, and branding/PR experience for top industry players on all sides of the media divide: publishers, pro AV equipment manufacturers, and service/solution providers. Having always been an independent consultant (for 25+ years) to the industry, David leverages the best of both worlds for his clients: insider tech industry knowledge (not “agency” guesswork), and deep knowledge of publishing, media, and content marketing.

David was the principal consultant to the AV Systems Group at NewBay Media (now called Future), and at NewBay Plus (NewBay Media’s Content Marketing division). David was involved heavily in new business development and content marketing, as well as editorial direction and editorial production. He was key to NewBay in their coverage of – and content marketing services for – companies such as LG, Panasonic, Planar, Samsung, Leyard, Matrox, Texas Instruments/DLP, Sharp, Sony, Casio, Epson, NEC, and others. He steered Content Marketing initiatives and content creation in all formats/platforms, as well as editorial coverage of the industry year-round and surrounding major trade shows such as CES, NAB, InfoComm, ISE, Digital Signage Expo, and more.

David now produces content, and campaigns, and provides content marketing consulting for some of those same entities. He's also accredited press at industry conferences and trade shows and is involved in market research on both the micro and macro levels. For real world samples and success stories, contact us.


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